Rupnagar, November 04: An important meeting of Mass Media Wing and all Block Extension Educators of the district was organized today at the Civil Surgeon Office Rupnagar under the chairmanship of Civil Surgeon Dr. Sukhwinderjit Singh.
The main purpose of this meeting was to further strengthen and activate the potential of the current activities of various national programs being run by the Health Department, their effectiveness and the action plan for the coming months.
Addressing the meeting, Civil Surgeon Dr. Sukhwinderjit Singh said that the role of the media wing is very important in the promotion of health services at the block level. He said that only when people are aware of health-related plans and new policies, the real benefit of health facilities will reach the common people. Therefore, the media wing should understand its responsibilities and emphasize on making the communication process effective.
During the meeting, Dr. Sukhwinderjit Singh said that BEE is an important link in reaching out to the masses various health programs like maternal and child health, vaccination, malaria, dengue, TB eradication, adolescent health, non-communicable diseases, nutrition campaign and Ayushman Bharat. He asked all the officers to conduct health awareness campaigns among the people up to the booth level by making comprehensive use of IEC materials.
He also specifically said that vector control activities should be carried out at the third speed to prevent seasonal diseases like dengue, chikungunya etc. It is necessary to give complete information to the people about not allowing water to stagnate in their homes and surroundings and maintaining a clean environment.
